What this solves
Everything feels repetitive, so the business risks automating the work that is easiest to describe instead of the work that materially affects revenue, owner time, service speed, or risk.
- The owner can name twenty admin annoyances but not the top three by weekly cost.
- The team wants a quick win but cannot explain what success would save, recover, or prevent.
- Automation ideas are being chosen from tool features rather than actual workflow economics.